Project Briefs

Video Script and Video

The purpose of this script was to develop my filming techniques, writing an effective and creative script for the future; my goal for this assignment was to spread awareness of Trader Joe’s and how it can help people’s health. My target audience is men and women, ages 25-75, who are suffering from obesity-related diseases since Trader Joe’s has very healthy food. From start to finish, this assignment took me two weeks, I believe.

Social Media Posts

This project was to advertise my advertisement for Trader Joe’s on social media. I post on my Facebook stories, Facebook, and YouTube. My goal was to spread my video about Trader Joe’s and try to spread a message of health. My target audience is men and women, ages 25-75, who are suffering from obesity-related diseases. This project was completed in one day.

Press Release

My press release was an article discussing the new CPO of Walmart, Donna Morris and her transition into her new job. My purpose behind the assignment was to learn how to write a press release about an interesting turn of events. The target audience was men and women, ages 25-65, who are in the business world. This assignment took about two days to do.

News Article #1

This article was discussing how healthcare professionals (doctors and nurses) treat obesity in America. My goal with this article is for healthcare professionals to see the impacts of their words with their patients. The target audience was men and women who work in healthcare, whether they are doctors, nurses, or an assistant of some kind. This was completed in about five days.

News Article #2

This article was about how common trauma is in someone who has anorexia. The goal of this article was to reach out to all who suffer from anorexia, and let them know that they are not alone, and there is a way out of this cycle. My target audience was girls of all ages who suffer from anorexia. It is also for victims of trauma who have anorexia. This article was completed in about three days.

Feature Article with a link to its post on Medium.com

This article was about the housing crisis in the United States and how it is affecting millennials. The goal of this article was to brainstorm ideas about how this issue could be resolved, and to spread awareness of it. My target audience was men and women, ages between 25-40. This article was completed in about three days.

• Article link: https://medium.com/@futuremidwifecoffin/what-the-housing-crisis-means-for-millenials-1769b2b741f3
• Newsletter #1

The newsletter was about a fake company that I created that basically combined film and journalism students to help each other with their assignments, since their assignments are usually pretty similar, they just have different roles. My goal was to create an effective newsletter. My target audience was men and women, between the ages of 18-30, who are either a film or journalist student. This project was completed in about two days.

Newsletter #2

My second newsletter was for the same fake company, but it was geared toward professors. My target audience was men and women, over the age of 30, who are professors in either film or journalism. This was completed in one day.